Our process is described below and varies by project depending on the timeline, complexity and requirements. It illustrates the process a typical medium to large scale web site development project goes through.

The complimentary discovery meeting is our chance to get acquainted, whether on-site or by conference call – it is our opportunity to shine and start sharing our knowledge and expertise right from the first conversation. We will discuss your business objectives for current and forecasted projects at your discretion; gaining a good understanding of what needs to be done and how it relates to your overall plan. Afterwards, a proposal with scope of deliverables, costing and timelines is presented which is then discussed and either refined or approved.

In-depth requirements gathering produces an incredibly detailed view of the project. Meeting with various departments such as executive, marketing, legal and so on, verify project aspects such as the creative, marketing and technical direction of the project. Our meetings also ensure uniformity with existing branding and marketing efforts, company policies and other important factors.

A detailed project plan is established outlining a formalized timeline, success milestones, and other pertinent information critical to the flow and ultimate success of the project. Other details such as resource allocation, costing of third party services and expenses are determined.

After a comprehensive review of marketing requirements; usability considerations; customer experience requirements; and a competitive analysis of applicable markets, we commence the concept process. We produce a variety of ‘look and feel’ wire frame prototypes and story boards that make it easy to narrow down the final visual layout, functionality and site structure. The selected prototype is then further refinement to define color schemes, fonts, images, navigation and other such characteristics. Once ratified by the client, a final mockup design is produced and ready for final approval.

Approved mockup is then used as a basis for producing all of the finalized web page content, animated Flash, images, CSS and other design elements. Web page HTML is created, finalized pixel-perfect images are optimally compressed in the most suitable image formats and text is exquisitely styled using centralized style sheets for easy future administration. Pages are browser compatible tested, compliance tested and accessibility assessed for the most reliable and faithful rendering on the most broad spectrum of end-user configurations.

Our application and database specialists go to work in parallel to the design team creating all the ‘functionality’ and ‘dynamic features’ of the web site. Back end program scripting, installing and configuring the database, and integrating scripts into web pages as they are moved from design production. Our design and development teams work in unison, collaborating effortlessly, making the most efficient possible use of time to keep your project on-time and of world class quality.

Your hosting platform is established in tandem based on the requirements of the application layer and projected traffic loads. Our knowledgeable technical analysis will determine the optimal combination of hardware and software to best serve as the foundation for your web site. Whether hosted internally or at a hosting provider, the server is setup and configured for optimal reliability and performance. Additional software components, tweaking and software setup is done to support the specific requirements of your project. A secondary sandbox environment is built at the client’s discretion to ensure proper testing and content promotion.

As the foundation of your application and infrastructure takes shape, integration of services and software begins to occur. Connectivity to such things as shopping cart services or payment gateway providers is established. Tracking scripts for your affiliate marketing, analytics programs and advertising inventory are implemented.

Leading edge security measures are put in place to ensure critical data is not compromised, privacy is protected and fraud is eradicated. With a powerful combination of encryption certificate security, server configuration, advanced firewall setup, IP region detection, bullet-proof authentication systems and strict user policies, your site will be fortified for maximum strength.

Once the final site has been produced and a client walk-through is approved, testing and debugging begins. Comprehensive stress-testing, end-user testing and debugging at the most deepest levels are performed, resulting in a site free from performance lag, errors or other erroneous behaviors. This is followed up with a full 30 day defects warranty commencing from the date of delivery for complete peace of mind.

After an exhaustive testing phase and client review, the site is finally ready for live Internet deployment on the production server. A final checklist is used to confirm all issues are addressed – your launch day is where first impressions are made, lets make it the best it can be!

Visca Consulting believes a knowledgeable client is a happy client. That is why we educate our clients about their site. How it works; what it depends on for flawless operation; what ongoing maintenance is needed; what external services that need to be renewed and at what interval; and so on. This is backed up by a Visca Consulting Web Site Owners Manual that gives owners a detailed look at their web site, its environment and knowledge that will help make day to day operation a breeze. From server configuration and account details, to a run down on all associated domain names and their registrars and encryption keys – owners can maintain and respond to any arising issues with confidence.

Once the web site is live and running, we follow up with a review of user experience, site performance and other variables to make sure things are running as expected. A project completion meeting with the client is performed to confirm complete satisfaction with deliverables. Once the project is closed, Visca Consulting will retain all of the development and design related files in our system for a minimum of one year. This allows for quick and easy access in the future if site changes or modifications are desired, and also acts as an off-site backup of your original web site files in case of an emergency.

You are then welcome any time after completion, to contact Visca Consulting for any of your site maintenance and marketing needs. It is important to know that the initial site deployment can be only the beginning of your relationship with Visca Consulting. Whether you’re interested in having an online advertising campaign, or need a new seasonal promotion designed and published to your web site – we will be there to meet your needs promptly and cost effectively. We want each and every customer to feel comfort in knowing we can assist in projects and tasks of any size.

And there you have it! A detailed look at the approach Visca Consulting uses to ensure worry-free project execution.