One of the many things that distinguishes Visca Consulting from other web studios is its strict adherence to a number of web design principals that enforce the quality of the end-user experience; decrease cost of ownership and improve the reliability of every site we develop. This is a sampling of our many design principals that optimize all the web sites we produce.

Effortless Navigation
Internet users are notorious for their lack of patience, and a surprising percentage of users who will use any given site have little technical or Internet knowledge or experience. Visca Consulting takes key web site functions and services and crafts them in a way that gets users to their ultimate destination (whether it be to information they are looking for, support they wish to obtain, or to purchase the product they want) faster and easier. Consistent layouts, progress indicators, user help features, uncluttered pages, clean and contemporary designs, large colourful buttons, easy to understand path to goal - all assist in improving the users chance of reaching their goal.

Multi-path Structure
People navigate and interpret information they see differently, based on their cultural, educational, problem solving skills, visual ineptitude, overall Internet exposure and familiarity with technology. This is why we develop multiple navigation paths, designed in different ways, to achieve key Internet site functions. These redundancies create alternate methods which will cover a broader range of anticipated ways a user may attempt to accomplish a goal. A typical example of this is to include both a graphical and text menu, catering to both people who rely on visual cues, and others who prefer written cues. There are numerous other multi-path structure methods we employ to improve web site traffic flow which we take into account when building any Internet project.

Simplicity and Ingenuity
Our site designs utilize a blend of proven technologies and creativity that utilizes those technologies to their fullest. Our policy is to achieve clean site designs without heavy dependence on plug-in technologies or third-party software and components. Our studies indicate that sites which require external components which must be installed in addition to a typical base browser environment are prone to non-instalment, out of date versions, increased load times and typically a drop in the overall integration and consistency of the overall site environment.